About me (Registered since 19/07/2025)

Danny brings over 22 years of hands-on experience in Enterprise Data Management, having contributed to numerous projects and solutions for reputable multinational IT companies across the APAC region. He’s had the opportunity to work across the entire Data Management lifecycle, from initial strategic planning to the successful delivery of complex data solutions. Fluent in five languages, he possesses the ability to connect with diverse individuals and understand varied cultural nuances, effectively bridging communication gaps and fostering international collaborations.

With significant experience as a Solution Architect, Danny excels at translating complex business requirements into robust, scalable, and secure data architectures. He’s adept at evaluating emerging technologies, defining technical roadmaps, and guiding cross-functional teams to implement cutting-edge data platforms. His extensive industry experience includes Financial Services, Telecommunications, Aviation, and Fast-Moving Consumer Goods (FMCG), with over 25 successful project implementations.

Danny is proficient in a wide range of Enterprise Technology Stacks, including Qlik, Precisely, Alation, Ataccama, Tibco, Informatica, MicroStrategy and Teradata, all directly relevant to modern Data Management. He also has strong and broad knowledge of data management services offered by leading cloud providers like AWS, GCP, and Microsoft Azure. Passionate about leveraging data to drive business value, he’s seeking challenging opportunities to apply his expertise in architecting innovative data solutions.

Skills

Tech Skills

Education

Key Skills and Competencies

Enterprise Data Management: • Data Integration (ETL | ELT |CDC) • Data Warehousing & Data Lake Solutions (DWH) • Business Intelligence & Analytics (BI) • Data Quality Management (DQ) • Master Data Management (MDM) • Metadata Management & Data Catalog • Data Strategy & Road Map • Data Governance & Policy Development • Data Security, Privacy & Compliance (PCI DSS, PDPA) • IT (Data Center) Infrastructure Design and Implementation Technical Proficiency: • Databases: SQL (Advanced), NoSQL (MongoDB), IBM DB2, IBM iSeries, Oracle, SQL Server, PostgreSQL, MySQL, Teradata, Vertica, TSDB (InfluxDB) • Big Data: Cloudera / Hortonworks, MapR, Hive, Impala, Kudu • Cloud Platforms: AWS (S3, Redshift, Glue, Athena, Lambda), Azure (Data Lake, Synapse Analytics, Data Factory, Databricks), Google Cloud Platform (BigQuery, Cortex, Dataflow, Dataproc, Looker), Snowflake • Analytics Tools: Qlik Sense (Cloud), MS PowerBI, Tableau, Looker, MicroStrategy • Integration Tools: Qlik Talend, Precisely Connect Suite, Informatica, Kafka, MapR Stream • Programming/Scripting: Python, Spark, Scala, PHP • Artificial Intelligence / Machine Learning: Azure Machine Learning (Azure ML) Strategic & Leadership: • Strategic Planning & Execution • Cross-functional Team Leadership & Mentoring • Project & Program Management (Agile/Scrum, Waterfall) • Client Relationship Management & Consulting • Business Development & Sales Support • Budget Management & Cost Optimization • Problem-Solving & Complex Issue Resolution • Change Management & Organizational Adoption

Work Experience

  • October 2016 - Present
    Butter Idea Sdn. Bhd., Malaysia

    Consulting Director

    • Established and grow a leading enterprise data management services company, providing strategic consulting, solution architecture, and implementation services to a diverse client portfolio in Malaysia (Prudential, PNB, PERKESO, UMW, 7-Eleven, MOF, BMMB).
    • Lead client engagements from pre-sales technical consultation to post-implementation support, ensuring alignment of data strategies with core business objectives and delivering measurable value.
    • Offer strategic consulting to C-level executives and key stakeholders, advising on data-driven transformation initiatives and aligning data capabilities with core business objectives.
    • Lead a passionate team of 9 data architects, data engineers, and data analysts, fostering a collaborative and innovative environment that consistently delivered high-quality solutions, completing more than 15 projects on time and 100% payment collection.
    • Define and execute the company’s technology vision and roadmap, overseeing all aspects of solution development, service delivery, and technological innovation.
    • Manages P&L responsibility, including strategic financial planning, budget allocation, cost control, and revenue generation, achieving consistent profitability and growth.
    • Build strategic partnerships with key technology vendors (Qlik, Alation, Ataccama, Precisely/Syncsort, Informatica) to enhance service offerings and maintain a competitive edge.

  • May 2012 - March 2023
    Precisely, Singapore

    Regional Sales Engineer

    • As a Presales Solution Architect for the APJ regions, focused on driving the adoption of Data Integration solutions with the Precisely Connect Suite product, providing technical expertise to prospective clients. Responsibilities including developing and presenting Proof-of-Concept (POC) projects and collaborating closely with sales teams on go-to-market strategies. Supported the sales cycle by translating complex technical capabilities into business value and addressing specific client technical requirements across the region.

  • May 2010 - May 2012
    Teradata, Thailand

    Senior Technical Consultant

    • As an Architectural Consultant, contributed to the end-to-end implementation of ELT and Data Warehouse solutions using Teradata 13.10, covering architecture, design, and deployment. Provided professional consultation to customers on best practices across the Teradata ecosystem (including database, appliances, architecture, and control framework) and Aprimo Relationship Manager 6.4.0. Additionally, served as a TSM Lead for SEA and India, responsible for reporting project compliances to the regional PM office related to Teradata Solution Methodology Level 6.

  • May 2003 - April 2010
    Quad Consulting (Thailand) Co. Ltd., Thailand

    Data Management Manager

    • As a Solution Manager, oversaw the end-to-end implementation of Enterprise BI, Data Warehousing (DWH), and Data Integration (DI) solutions across Thailand and Malaysia, encompassing architecture, design, and deployment. This role included providing technical consultation on best practices and leading Presales activities, such as creating Proof-of-Concept (POC) projects. Additionally, delivered comprehensive training as an instructor, and provided critical post-sales support, resolving complex design, performance, and functionality issues for platforms like MicroStrategy and Informatica.

Languages

English
Professional
Malay
Professional
Mandarin
Intermediate
Thai
Intermediate
Cantonese
Intermediate